# Cloudbeds Launches OTA Ads to Manage Campaigns Directly

Canonical-URL: https://hoteltech.news/digest/cloudbeds-ota-ads-manage-campaigns
Text-Version: https://hoteltech.news/digest/cloudbeds-ota-ads-manage-campaigns.txt
Markdown-Version: https://hoteltech.news/digest/cloudbeds-ota-ads-manage-campaigns.md
Language: en
Published: 2026-07-30T15:31:34.845Z
Modified: 2026-09-05T11:08:07.156Z
Author: Joan Sanz
Topics: Hotel Technology
Summary: Hotels can now run and track their OTA ad spend from inside the Cloudbeds platform, cutting out the middleman.

## Article

**Cloudbeds** has launched **OTA Ads**, a feature that lets hotels manage their advertising campaigns on OTAs directly from the platform, without having to jump between third-party tools.

According to [Hotel News Resource](https://www.hotelnewsresource.com/article142319.html), the tool unifies campaign monitoring, bidding, and performance within the same environment where reservations and guest profiles are already managed. For hoteliers, that means fewer open windows and more control over advertising return on investment.

My take: this is exactly what independent hotels needed. **Managing ads on Booking or Expedia from the PMS** cuts down on errors and saves hours. The question is whether Cloudbeds will also integrate direct conversion data to close the loop. For now, a step in the right direction.

## Sources

- Hotel News Resource: https://www.hotelnewsresource.com/article142319.html

## Citation

Cloudbeds Launches OTA Ads to Manage Campaigns Directly. Hotel Tech News. 2026-07-30. https://hoteltech.news/digest/cloudbeds-ota-ads-manage-campaigns