# Bahia Principe San Felipe turns 20 with half a million guests

Canonical-URL: https://hoteltech.news/digest/bahia-principe-san-felipe-20-anos
Text-Version: https://hoteltech.news/digest/bahia-principe-san-felipe-20-anos.txt
Markdown-Version: https://hoteltech.news/digest/bahia-principe-san-felipe-20-anos.md
Language: en
Published: 2026-09-20T13:16:51.334Z
Modified: 2026-09-20T13:16:51.334Z
Author: Joan Sanz
Topics: Hotels
Summary: The Puerto de la Cruz hotel, owned by Pinero since 2006, has navigated the Delta storm, a generational handover and the pandemic to reach half a million guests.

## Article

**Bahia Principe Explore San Felipe** has just turned 20 in Puerto de la Cruz, and the number that stands out is **half a million guests** passing through its rooms since Pinero bought the property back in 2006, as reported by [Hosteltur](https://www.hosteltur.com/178772_los-hitos-que-han-marcado-los-20-anos-del-bahia-principe-explore-san-felipe.html). Two decades is a long run in a market where hotels change hands every few years.

The milestones tell the story: surviving the Delta storm, expanding capacity, reopening after the pandemic and folding into the Bahia Principe Explore brand. A generational handover in the workforce also sits in there, which in a destination like Tenerife is no small thing.

What catches my eye is the pattern. Storm, expansion, health crisis, rebrand. That is a hotel that has kept investing through every cycle instead of waiting for the sky to clear. For operators watching this from a revenue desk, the lesson is plain: the properties that last are the ones that treat every crisis as a renovation window, not a pause button.

## Sources

- Hosteltur: https://www.hosteltur.com/178772_los-hitos-que-han-marcado-los-20-anos-del-bahia-principe-explore-san-felipe.html

## Citation

Bahia Principe San Felipe turns 20 with half a million guests. Hotel Tech News. 2026-09-20. https://hoteltech.news/digest/bahia-principe-san-felipe-20-anos